Close-up overhead shot of a live analytics dashboard on a large monitor, displaying real-time ad impression graphs, yield curves, and fill-rate metrics in a dark-themed interface, studio lighting from above, no people visible, sharp screen detail
Close-up overhead shot of a live analytics dashboard on a large monitor, displaying real-time ad impression graphs, yield curves, and fill-rate metrics in a dark-themed interface, studio lighting from above, no people visible, sharp screen detail
— OTT-Native Ad Infrastructure

Monetization infrastructure built for streaming, not retrofitted.

Direct OTT delivers a unified ad server, SSP, and real-time analytics stack for OTT platforms that need direct advertiser relationships at enterprise scale.

/ The Full Stack

Every layer your OTT platform needs

Ad Server + SSP

Real-Time Analytics

Programmatic Management

A unified ad server and supply-side platform designed for OTT inventory. Manage direct deals, programmatic demand, and floor pricing without black-box auction mechanics.

Transparent yield reporting at the impression level. Track fill rates, CPMs, and revenue by advertiser tier, region, or content vertical—no aggregated black boxes.

Programmatic demand without the opacity. Configure demand partners, set priority rules, and monitor auction outcomes with full log-level access and transparent pricing models.

Overhead flat-lay of a dense server rack installation, cables organized in tight color-coded bundles, indicator LEDs glowing green and amber in a controlled technical environment, studio overhead lighting, no people, wide crop showing infrastructure scale
Overhead flat-lay of a dense server rack installation, cables organized in tight color-coded bundles, indicator LEDs glowing green and amber in a controlled technical environment, studio overhead lighting, no people, wide crop showing infrastructure scale
• Enterprise-Grade Uptime

Scales with your footprint, not against it

Add a new region, a new advertiser tier, or a new content vertical. The infrastructure absorbs the load without engineering overhead or renegotiated SLAs.

Built for global OTT operators who need enterprise-grade uptime and yield management across multiple markets from a single, unified control plane.

Ready to run your own ad stack?

Talk to our team about your OTT platform's inventory, yield requirements, and integration timeline. No generic demos—we scope to your actual infrastructure.